Misrepresentation

The staple sausage in our house is the Welsh Dragon. It is quite spicy and delicious. But who would have suspected? There’s not an ounce of dragon meat in it. Well, I tell you, it is good thing the bureaucrats at Trading Standards are on the job. Their investigation revealed that despite this misrepresentation, the only meat in them is pork.

You think I’m joking. Here’s the article from The Times yesterday:

A SPICY sausage known as the Welsh Dragon will have to be renamed after trading standards’ officers warned the manufacturers that they could face prosecution because it does not contain dragon.

The sausages will now have to be labelled Welsh Dragon Pork Sausages to avoid any confusion among customers.

Jon Carthew, 45, who makes the sausages, said yesterday that he had not received any complaints about the absence of real dragon meat. He said: “I don’t think any of our customers believe that we use dragon meat in our sausages. We use the word because the dragon is synonymous with Wales.”

His company, the Black Mountains Smokery at Crickhowell, in Powys, turns out 200,000 sausages a year, including the Welsh Dragon, which is made with chili, leak and pork. A Powys County Council spokesman said: “The product was not sufficiently precise to inform a purchaser of the true nature of the food.”

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6 Responses to Misrepresentation

  1. Anonymous says:

    Seems it would have been simpler all around to just a a bit of dragon meat to the sausages. I spose though, that the Brit mind does not lend itself to that sort of comedy in the licensing and whatnot bureaus, eh? Mary

  2. Michael says:

    I would have expected dragon to taste like chicken, only maybe a little hotter.

  3. Elizabeth says:

    It could only happen here, I suppose !
    The authorities obviously believe everyone shares their lamentable standard of intelligence in being able to separate fact from fiction………
    Groan.
    It is enough to make me go and buy Dragon sausages forthwith, even if they do go in the freezer till Christmas !

  4. Davehttp://davidholford.blogspot.com says:

    After re-reading the article, I realised that the Government will need to rename the Black Mountains (after which the smokery takes its name). On close inspection, these mountains are, in fact, not uniformly black. In fact, in outward appearance they may contain so little black that it is dishonest to advertise them on maps as such, thus misleading tourists and others.

  5. Steve Hayes says:

    “Chili, leak and pork”, and in the Times no less!

    O Tempora! O mores!

  6. Anonymous says:

    And now, after hearing Aidan’s tale of woe, perhaps the NHS will have to be renamed the National UNhealth Service?

    Mary

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